"Barton Lynch Pro Surfing" is the latest addition to the list of wave-riding video game titles. Every time a surfing video game is announced, the expectations are high. Why? Because they're rare and never quite meet the standards set in 2002 when "Kelly Slater's Pro Surfer" saw the light of day.
Who would think Finland is home to probably the world's most ingenious wave pool technology? Meet Artwave, the human-made wave that could change the surf industry. Finland is a dream country where you can live an outdoor-oriented lifestyle around water and snow sports powered by air so fresh that it could be bottled and exported. […]
Bill Sharp announced the launch of the New Big Wave Challenge (NBWC), an event honoring the biggest waves and best rides of each season. The founder of the K2 Big-Wave Challenge, later renamed XXL Big Wave Awards, is back in the spotlight with what appears to be a rebel, non-WSL-sanctioned big wave surfing project. Sharp, […]
A brand will never succeed if it can't communicate efficiently and effectively with its audience. You might have an exceptional product that solves a problem and fills a real-life need, that is unique in every way and built with the best materials, featuring a balanced price for value, and backed up by a creative and […]